Electronics Design

Electronics Design

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Focus Product Design's electronics engineers have extensive expertise in all types of electronic product design and electronic circuit design. This includes logic boards, wireless products, inductive charging circuits and interface boards. Our product design engineers will take your idea and requirements of electronic circuit design and layout, then build and test your electronic product. When your new product reaches the market, it will have been fully tested and ready to sell.
Focus's Electronics Design Services include:
  • Electronic Circuit Design
  • Printed Circuit Board (PCB) Layout
  • CAD Layout 
  • Software and Firmware Testing
  • Rigid, Rigid-Flex, Flex Designs
  • Backplane and Daughter Cards
Our electronic product design engineers can develop the following:
  • PC peripheral interfaces (PCI bus, USB, and Ethernet), Serial (HDLC, I2C, SPI, JTAG, RS-232, RS-485, RS-422, Modbus, etc.)
  • Wireless (BlueTooth, Zigbee, RFID, CDMA, GPRS, GSM, and GPS)
  • Sensors (temperature, pressure, flow, vibration, force, strain, distance, and machine vision)
  • Signal conditioning and analog-to-digital converters (ADCs and DACs)
  • Analog circuit design (low current (picoamps) and high speed (to 100 MHz) )
  • Power supplies
  • Data acquisition systems
  • Motion control systems
  • Test equipment
Electronics Research

Succeed in planning your product’s electronic approach and cost structure.

When you sell your product will you succeed, or fail? Here are three numbers you must know to succeed:

1) Retail Price- Retailers mark-up the wholesale price to reach the Retail Price for the end customer.

2) Wholesale Price- The price Retailers BUY your product from you at to put on their shelves.

3) Unit Cost - The cost to make one of your products (you multiply Unit Cost x 4 to estimate the Retail Price of your product).

Ensuring that your Unit Cost-to-Retail Price relationship will actually let you sell product as expected, is one of your MOST critical business planning tasks. Ever! Yet, it is commonly overlooked...

Since Retailers are in the business of knowing how price-sensitive their customers are, they also know what retail price people will not pay for your product.

Let’s look at an example. Say your product will NOT sell at a Retail Price of $12 dollars, but it will sell at a Retail price of $4 dollars.

Imagine, that during your Electronics Research, our engineers find that the Unit Cost to build your idea is $3 dollars? Then multiplying by $3 x 4 = a Retail Price of $12 dollars. Sorry, YOU LOSE!

Here is how the Focus Product Design engineering team will help you: By reducing features, changing engineering approaches, lowering the cost of components, etc. your Unit Cost can be adjusted to a level where you can expect to sell!

Now your new Unit Cost is lowered to $1 dollar? Then multiplying by $1 x 4 = a Retail price of $4 dollars. YOU WIN!

That’s why in our very first phase with you, in addition to helping you define the look and feel of your product (the Industrial Design), you get all your engineering specifications, product features, and researching all components to plan your unit cost, BEFORE jumping into CAD Design (where changes are expensive to make).

Our Electronics Design Services

RFID Design

Radio-frequency identification (RFID) is a technology that uses communication via electronic waves to exchange data between a reader and an electronic tag for the purposes of identification and tracking.

Focus Product Design's engineers have experience developing both active and passive tags using short-range 125 kHz to long-range 2.4 GHz frequencies.



Wireless Boards and Antennas

A wireless board is designed for a product with low installation costs, installation and deployment flexibility, and short or long range non-wired product needs. In order to first select the proper wireless frequency or technology, you must first look at power, speed, amount of data transferred, and costs goals.

Motherboard & Daughtercard Design

A motherboard is the central printed circuit board (PCB) of a system and holds the crucial components and connectors for other peripherals. It is also known as a main board, system board, logic board or shortened to MOBO.

A daughtercard or daughterboard is added to a system to expand the functionality of an electronic device. It is also known as riser board, riser and mezzanine card.

Reference Design

Reference Design is a design for others to copy that contains essential elements of a system. The design is often copied as part of a larger system, and the circuit is laid out to fit a specific mechanical footprint.

Breadboard Design

A breadboard design is the first electronic circuit or prototype of a new design. Focus Hardware Design Engineers can design and test your breadboard or protoboard quickly, so you can get your product to market while demand is high.

Firmware Design

Focus Product Design can integrate software on your new product to make your vision a reality for customers. Our seasoned team of software engineers and designers have expertise in all types of software development.